Circle K announce ‘Here for Ireland’ initiative to support Olympic and Paralympic hopefuls

Circle K, Ireland’s largest forecourt retailer and proud partner of both Irish Olympic and Paralympic Teams, has launched the ‘Here for Ireland’ initiative, which has been developed to support Irish athletes on the road to the Tokyo 2020 Games.

Circle K customers can show their support for Ireland’s homegrown champions by simply scanning either the Circle K app or their Play or Park loyalty tag in-store. In so doing, they will automatically generate digital coins, which Team Ireland athletes can then use to fuel their journey to Tokyo.

Athletes who sign up to the initiative can use the digital coins to redeem complementary miles fuel at all 410 Circle K service stations, as well as food or refreshments at any of the participating Circle K stores between now and the Tokyo 2020 Games. It is estimated that approximately €250,000 worth of digital coins will be generated over the course of the initiative, all of which will be shared evenly amongst Team Ireland hopefuls.

Sixty Olympic and Paralympic hopefuls from around the country have already signed up to the ‘Here for Ireland’ initiative.

John Fulham, President of Paralympics Ireland, said: “Circle K has revealed a wonderful programme with ‘Here for Ireland’. This is a programme with a difference as it will benefit every Para Athlete that is on their own journey towards their ultimate Paralympic dreams. Circle K will bring Paralympic and Olympic athletes into every community right across the island of Ireland, I would urge people to support the programme and help make a real, positive impact on the lives of these incredible athlete role models.”