The Road Transport Expo (RTX) Northern Ireland is proud to announce that leading social media influencer Sammy Heaney will be joining the show as an official Brand Ambassador and will also be attending the highly anticipated 2026 event in person.
Taking place on 15–16 April 2026 at the Eikon Exhibition Centre in Lisburn, RTX Northern Ireland is set to become the region’s must-attend event for the road transport and haulage industry.
A Perfect Fit for the Industry
Sammy Heaney, the creator behind Sammy TV, has built a strong and loyal following through her engaging and authentic content focused on rural life, machinery, and the people behind the industries that keep the country moving. Known for her relatable storytelling and genuine connection with audiences, Sammy has become a respected voice across the agricultural, construction, and transport sectors.
Her passion for showcasing real people and real work makes her a natural fit for RTX Northern Ireland, where the focus is firmly on the businesses, innovations, and individuals driving the road transport industry forward.
As Brand Ambassador, Sammy will play a key role in bringing the show to life across social media, highlighting exhibitors, sharing behind-the-scenes content, and capturing the energy of the event as it unfolds.
What to Expect at RTX Northern Ireland 2026
RTX Northern Ireland will deliver a packed two-day programme featuring:
- 50+ exhibitors showcasing the latest trucks, trailers, and transport technology
- A unique ride & drive experience, offering visitors the chance to get hands-on with the newest HGVs
- A comprehensive Knowledge Zone with expert-led seminars on compliance, decarbonisation, safety, and industry developments
- Unrivalled networking opportunities with key decision-makers and suppliers
The event is completely free to attend, making it accessible to everyone involved in the road transport sector.
With leading manufacturers and suppliers already confirmed, RTX Northern Ireland promises to deliver cutting-edge innovation and practical insights for fleet operators and industry professionals alike.
Meet Sammy at the Show
Visitors to RTX Northern Ireland will have the opportunity to see Sammy Heaney in action on Wednesday 15 April, the opening day of the show. From live content creation to meet-and-greet moments and behind-the-scenes coverage, attendees can catch Sammy bringing the event to life across her platforms.
Her presence adds an exciting new dimension to the event, helping to connect the industry with a wider digital audience and celebrate the people at the heart of road transport.
Register now for your free ticket and be part of the inaugural RTX Northern Ireland, where the industry comes together.
