No stranger to the transport industry here, Rod Hawkins has re-joined the team at NI Trucks to spearhead the drive throughout the island of Ireland to promote Iveco’s new flagship Heavy Duty truck S-WAY which was launched earlier this year in Spain.
Rod has taken on the dual role of Heavy Truck Business Development Manager, representing both NI Trucks in Northern Ireland and their sister company, Emerald Truck & Van, the Iveco distributor for Ireland.
The Carrickfergus man, who has returned to the Iveco dealership from Scania dealers Road Trucks where he spent the last six years, has been in the industry since 1984 and says he is excited by the opportunities that the new Iveco S-Way will present when it is officially launched in the New Year in the UK and Ireland.
“Currently, we are doing all the groundwork ahead of the launch, making initial contact with prospective customers and preparing the way for a series of promotional events across the north and south of Ireland,” says Rod. “We see the Iveco S-Way as a real ‘game changer’ in the industry, especially in terms of driver appeal, in connectivity and sustainability.”
Adds Rod: “This exciting and innovative new Iveco range will undoubtedly help us to increase market share in the heavy truck segment. Of course, Iveco already lead the way in the gas truck sector where we will also be focusing our attention in the months ahead.”
Comments NI Trucks Managing Director Mark Smith: “We are delighted to have Rod back on the team. He will be a great asset as we move forward. He brings much to his new role at NI Trucks and Emerald Truck & Van, not least his wealth of experience and his vast customer contacts built up over the past 35 years in the industry.”
Rod, who will be spending much of the coming months out on the road, adds: “I have a big appetite for the challenge ahead and am looking forward to meeting established and prospective customers as we pave the way for the launch of the Iveco S-Way.”