Harris MAXUS is introducing a further two high spec electric vehicles to the UK market. With parent company, Harris Group, gearing up for unprecedented growth in 2024/2025, MAXUS is leading the charge towards a cleaner, greener future.
This year’s CV Show saw MAXUS showcase 13 electric vehicles, its largest EV show display ever with the impressive line-up including the MAXUS eDELIVER 5 (electric LCV) and MAXUS MIFA 7 (MPV), which were unveiled on press day amid much fanfare.
Speaking at the launch, Mark Barrett, Managing Director of Group Franchises at Harris Group, said: “It’s been eight years since the debut of our first all-electric commercial vehicle, the EV80, at the CV Show, marking a remarkable journey of progress and innovation in the ever-evolving landscape of electric vehicles.
“As a young brand, MAXUS has swiftly emerged as a trailblazer in the electric vehicle sector. And while we may be perceived as disruptors, our commitment to enhancing EV technology remains steadfast. Since 2016, we have introduced ten superb commercial and passenger vehicles to the UK market, eight of which are fully electric. “Our latest products are yet another example of our e-vehicle market leadership and our unmatched ambition to continually build on our range.
“The eDELIVER 5 combines impressive range with adaptable design, while the MIFA 7 blends luxury comfort with cutting edge technology and efficiency. These vehicles not only showcase MAXUS’ relentless pursuit of innovation but also underscore our mission to provide customers with unparalleled driving experiences.”
MAXUS MIFA 7
Meanwhile, following the introduction of one of the world’s first fully electric MPV, the MIFA 9, to the UK and Irish markets in 2022, MAXUS has unveiled the compact MIFA 7.
Premium model: 90kWh battery offering a range of up to 298 miles/480km (WLTP combined).
Luxury & Elite models: 77kWh battery offering 255 miles / 410km WLTP combined on a single charge. 90kWh option available with optional IOV (Internet of Vehicle).
With a body size of 4,907 x 1,885mm x 1,756mm (ex-luggage rack), the seven-seater boasts the best internal width ratio in its class, providing passengers with significant space for outstanding levels of comfort.
Reflecting the vehicle’s key attributes Maximum, Intelligent, Friendly and Artistic, the MIFA 7 seamlessly blends sleek aesthetics with aerodynamic functionality, designed to significantly reduce wind resistance and energy consumption. This thoughtful engineering not only enhances the vehicle’s efficiency but also extends its range, ensuring prolonged journeys between charges.
Mark Barrett confirmed that the MIFA 7 would cater for a number of audience segments including taxi drivers, executive chauffeurs, hotels and hospitality providers, as well as families.
